What's your average ticket prices per your location (talking to you Mac and Neumatic). Theaters in my eyes priced themselves out of my pocket years ago. It became worthless to go for a lot of reasons as the movie going experience was not worth the price of admission....and this was matinee for me. Everything has to line up for me to see anything in a theater now and with each passing year, my trips there have become practically non-existent. Taking a cue from Neumatic's recent Film Festival, THAT is about the only thing that would get me back in their seats. But that would be an exception as it's an event.