You love it!!

It is an interesting dynamic, I mean from a business sense. I mean testing the waters with him I would think would be hard numbers to crunch.

He does bring in the bucks for some of the sh*tiest movies in history. But who is his fan base? Are they The type to subscribe to Netflix?

I just found it so odd, Netflix would start with him.

They picked Adam because his movies do very well on Netflix across all territories, foreign and domestic.  AND there's a consistent quality to his flicks.  I'm actually having trouble thinking of anyone else who has that.  I mean, Rogen and co do all right, but do they have universal appeal?  I don't know?  Are their movies all the same?  Not at all.  Are they as famous?  Doubt it.  They're popular, yeah, but like it or not, Adam Sandler is a movie star AND his own personal brand.  Adam Sandler is in Adam Sandler movies.  You put out a mailer/poster/ad/whatever with Sandler's face and the Netflix logo together, your mind immediately thinks "Netflix has Adam Sandler films."  You put Seth Rogen, James Franco, Russell Brand, you think "Netflix has a movie WITH Rogen, Franco, whatever, or a show, or something."  Less clear.  Simple marketing.

Same thing with the original series, the first series Netflix did was Lilyhammer, and the marketing was so-and-so.  Then they got Kevin Spacey in House Of Cards.  Oh nuts.  We all love evil Kevin Spacey, they put him up on the Lincoln Memorial chair with the blood tricking from his hands, the upside down flag (which, we all know, is a distress signal) and tell people there's going to be thirteen HOURS of this?  Totally effective.

They did a big marketing blitz for Arrested Development because there was a demand for ten years for a new season, of course they exploited it.  But Orange Is The New Black?  Trailer Park Boys?  Derek?  Limited audience appeal, so limited advertising, but the quality rose to the surface.  So even though all we're hearing about is Sandler and Tiger, there's gonna be other stuff down the pipeline.  This is just the stuff they can trumpet... and let other people talk about (how many articles, tweets, blog posts, message board things like this have there already been?  We're doing Netflix's marketing for them!)

Article: Netflix may have an AMC problem ... key problem is that Netflix hasn't had a hit show in two years.  Interesting little read.

I read that article the other day too. I found it very interesting. I think at a high level, lots of people would love to cut the cord and let Netflix fly with the eagles. But like the article say, Netflix has a lot of material from other studios that is making it successful.

I’m pretty sure we need competition in the this business to keep it alive, creative, evolutionary. Some are predicting network stations will be obsolete in 15 years or less. Well, a lot has to happen and fall in the right place at the right time for it to work. I think it’s still in it’s infancy and just the tip of change. I imagine the owners of this studio’s (Netflix, CBS, HBO, etc) are having daily meetings on the wave of consumer change in tastes. I would hope so at the very least. If any studio has got their head in the sand because of confidence, arrogance, stupidity… they will NOT survive

Trailer for the new Voltron series.  Shiny.