One is that every company wants to make their own proprietary player, so you can only see Samsung movies on Samsung TVs, Panasonic movies on Panasonic TVs... it's stupid anti-consumer bullsh*t that'll kill this tech in the cradle.
Look no further than
DIVX. I never bought into this, even with this (at the time) being the only way we could get
Steven Spielberg movies. He, along with other big name players like
George Lucas were hellbent on retaining the rights to their stuff for as long as possible and pushed this format on the public as hard as they could. For someone that is as smart as
Spielberg is, this was dumb invention that would fail and in most eyes, incur resentment from customers like myself. Who would ever choose this format over DVD's where you got to build and keep your DVD Library for as long as you wanted?